How Does Social Media Really Affect SEO?

Orbit Media Studios recently posted an interesting article about how social media affects SEO. One of the biggest takeaways is  that having more followers on social media sites doesn’t necessarily equate to better search engine optimization.

“…you have this many followers on twitter or this many likes on Facebook, to the best of my knowledge, we don’t currently have any signals like that in our web search ranking algorithms.” – Matt Cutts, Google Webmasters YouTube Channel, 1/2014

Here’s a link to the full article:


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